Old Media Decides, “If you Can’t Beat ‘em, Join ‘em!” (Web 2.0, that is.)

January 9th, 2008 | YouTube, media issues

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After years of contempt for the blogosphere, it seems the old media has recently decided they’d like in on the action, at least in reporting the 2008 elections. Mashable has reported on cooperative efforts between YouTube and CNN, Facebook and ABC, Fox and MySpace, and now Digg and CBS.

ZDNet is reporting, “Google and Matsushita’s Panasonic unit are jointly developing televisions that display Internet content such as photos and videos.”

Nearly all of the TV and print media have had websites on the internet for some time, perhaps they are finally beginning to realize what we, social networkers, have known for a long time: The value of of readers’ input and interaction: PRICELE$$.